Meet the designers behind the AFF18 campaign

The 2018 Adelaide Fashion Festival presented by Mercedes-Benz Adelaide & Unley campaign brought together South Australia’s spectacular landscapes with a selection of our talented designers.

Shot on Lake Bumbunga by Georges Antoni, the campaign was styled by Vogue Australia’s Fashion Editor Philippa Moroney and her impeccable eye for all things style.

Together with the AFF team – including AFF Creative Director Chris Kontos – they created a series of photographs and videos that made our hearts swoon.

So, which labels have you been checking out? We’ve put them all in the one place for you!

Pictured above is a unique dress designed by Cristina Tridente, paired with black leather belts handmade by Katya Komarova.

Tiff Manuell Dress

This colourful shot is compiled of pieces by the always bright Tiff Manuell, including not only her hand painted and crafted jewellery, but also her limited edition clothing range.

Caleche silk gown

This custom silk gown was crafted by the talented team at Calècheknown for their impeccable bridal and evening wear (which can be seen in the Couture Culture presented by Burnside Village runway). We’re feeling some serious 80s vibes here.

What’s a photoshoot without a Paolo Sebastian couture gown? Paired with another Katya Komarova waist belt, we took this look from night to day.

Whimsical and flowing, this Sylvy Earl hat and Autark dress were a match made in heaven, just like the designs you will see in the SA Designer Showcase presented by Spendless Shoes.

LEXI took us back to our prom days in this emerald green mini dress.

This red stunner belongs to AFF debutant Georgy Collection and was teamed with a customised leather belt bag from The Daily Edited

Activewear and couture collide into something wonderful with this pairing of Ryderwear (top) and Greta Kate (skirt).


The girls from Acler like to push the boundaries and that’s why we love them. They’ll be showing off their wares on Super Saturday!

This gorgeous deep red piece is by our old friends at Keepsake The Label. It could be the perfect piece to wear to the BNKR Runway and TDE World!

Want to see the designs in action? Head to our program page to book your tickets to AFF18 today!