Originality and creativity hallmarks of first Premier’s Design Award joint-winners

Adelaide Fashion Festival presented by Mercedes-Benz Adelaide & Unley announced the Premier’s Design Award at the TAFE SA Showcase presented by Spendless Shoes.

Deputy Premier, Vickie Chapman, presented awards to students Belinda Piovesan and Matthew Reith for their innovative and creative designs.

Belinda and Matthew will have the opportunity to participate in an industry mentoring program that will cover all aspects of the fashion industry and will also receive a cash prize of $1000.

Deputy Premier, Vicki Chapman, said the Marshall Liberal Government is incredibly proud to get behind South Australia’s next generation of designers, creators and innovators.

“Congratulations to Belinda Piovesan and Matthew Reith on their achievement, both these students have demonstrated superb originality and creativity in their designs,” Ms Chapman said.

Students from TAFE SA and Flinders University were given the brief to produce athleisure in recognition of his booming sector of the fashion industry and showcase their own unique designs.

Students were mentored by former TAFE graduates, from Ryderwear, Jess Salvi, Sondra Schinella, Lacey Ayres, as well as local designer Cristina Tridente, Adelaide Fashion Festival Creative Director Chris Kontos and Event Manager Robyn Ingerson, along with Helen Jansson from TAFE SA.

Past winners of the award have included last year’s winner Ni Wang who is now working with Australian Fashion Labels and the inaugural winner of the Premier’s Design Award in 2015 Sophia McMahon whose label Autark will feature in the SLOW Saturday runway in the festival on Saturday.

Established by the South Australian Government, the awards aim to further advance the talents of the next generation, by developing their creativity through mentorship with professionals in the fashion industry.